January 2016

Outgoing President’s Message – Seth Apple

by Seth Apple January 26, 2016

As I took the mic for the last time as President during our 2015 Annual Holiday Party, I paused to appreciate the moment. I couldn’t believe 12 months had passed since Kelly Mackinnon handed me the Metro New York LMA gavel. I spoke to many of you that afternoon as we celebrated another year past […]

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Introducing the 2016 Metro NYLMA Board of Directors

by Tom Mariam January 26, 2016

The new year brings a new leadership team to our chapter headed by 2016 chapter President Melissa Seitter.  The 11 person chapter Board includes 4 new members who were recently elected: President Elect – Matthew Olsen (Head of Business Development, Litigation @ Hunton & Williams LLP) Financial Officer Elect – Satik T. Zekian (Director of […]

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2015 – A Year of Big Growth for NYLMA

by Tom Mariam January 26, 2016

The Metro New York LMA chapter continues to grow with a huge increase in new members in 2015.  175 legal marketing professionals joined our chapter in calendar year 2015, pushing the total membership past 600 for the first time to 642 members. Many of those members took advantage of our strong program offerings with total […]

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What the LMA Reorganization Means to You

by Kelly Mackinnon January 26, 2016

JFK once said that “Change is the law of life.” The Legal Marketing Association is taking that law to heart with 2017 marking the beginning of the association’s next chapter. Focused on member value and structural efficiency, LMA will be shifting to a regional structure with the goal to provide additional education, networking and opportunities […]

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Chapter Events: 2015 Holiday Party (December 4, 2015)

by Tom Mariam January 26, 2016

275 Metro New York LMA members got fully into the seasonal spirit at the chapter’s annual holiday party held at Skylark on Friday afternoon December 4. This year’s holiday revelry received widespread kudos for the food, drinks, view and, most of all, the large turnout of colleagues from all aspects of legal marketing.  A raffle […]

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Chapter Events – 4th Annual GC Forum

by Tom Mariam January 26, 2016

The delicate relationship between law firms and their clients was examined at the Metro New York LMA chapter’s 4th Annual General Counsel Forum.  This year’s theme, “Optimizing the Attorney/Client Relationship – Isn’t the Customer Always Right?” featured a panel of in-house lawyers from three multinational companies: Jennifer M. Daniels — Chief Legal Officer, Colgate-Palmolive Company […]

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Member Spotlight – New Chapter President Melissa Seitter

by Sander Coxe January 26, 2016

Melissa Seitter, Director of Business Development at Kobre & Kim LLP, recently became NYLMA chapter where she will lead our crew in the coming year.  A homegrown talent that Kobre & Kim has wisely not let slip away, Melissa brings a unique energy and background to the law firm environment.  It’s probably no surprise to […]

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CMO Forum – “Marketing is Not a Department.” Robert J. (Bob) Robertson Cadwalader, Wickersham & Taft, LLP

by Catherine Hausman January 26, 2016

Bob Robertson’s career has touched nearly every aspect of business development and marketing for nearly every size of firm across a broad range of practices and geographic markets.  Bob, who served as NYLMA chapter president in 2005, is currently the Director of Strategic Business Development at Cadwalader, Wickersham & Taft.  He leads a team of […]

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Legal Marketing Market – Kate Potters (COO, Glenmont Group)

by Catherine Hausman January 26, 2016

Kate Potters is a co-founder and head of the Law Firm Management Practice of Glenmont Group, an award-winning executive search firm that handles permanent and interim placement at AmLaw200 law firms, Fortune 500 corporations, and start-up enterprises across the country.  Glenmont is known for building a true partnership with its clients and, for the third […]

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GC Forum – Reginald Rasch (Rakuten Marketing)

by Amy Lemel January 26, 2016

Reginald Rasch serves as General Counsel and Corporate Secretary of Rakuten Marketing, a global marketing firm with nine offices worldwide. Reggie is also the Immediate Past President of the Greater New York chapter of the Association of Corporate Counsel and a member of its board of directors.  Reggie shares with us his insights from his own […]

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